How to Use Pantone Classic Blue in Your 2020 Wedding
Another year passes, another color from Pantone to rule us all…
Well… maybe not rule us all…but it certainly means we will be seeing a lot of it this year. (Although if anyone notices Viggo Mortenson galloping about on a horse, let me know. I wouldn’t mind seeing that this year!)
This year, Pantone selected Classic Blue, calling it timeless, enduring, reassuring, thought provoking, restful, reflective, and elegant in its simplicity.
Pantone calls on Classic Blue to:
Instill calm, confidence, and connection
Bring a sense of peace and tranquility to the human spirit
Offer refuge
Aid in concentration
Bring laser like clarity
Re-center our thoughts
Foster resiliance
I don’t know about y’all, but I could definitely use some of all that in my life.
I certainly didn’t hide the fact that I wasn’t a huge fan of last year’s Living Coral, and while I definitely like this year’s selection better, I think Pantone played it safe after the extreme reactions to last year’s choice.
That said, I think Classic Blues gives way more options for creativity without looking passe. It offers a lovely canvas to build a color palette around, as the feature color or an as accent or neutral. Blue has always been a popular color in weddings, but I have seen an uptick in its use as a main color this past wedding season, so Pantone may be onto something.
Here are some ideas for incorporating Classic Blue into your wedding.
Lounge Areas
A space for guests to relax and talk is a great addition to your wedding celebration for cocktail hour, the reception, or both. You can have one main area or several smaller areas. I think it’s always a good one idea to put one farther away from the dance floor and DJ booth for those who want a more quite place to talk to other guests.
They also make great places for portraits and detail photos.
Stationary
Your save the dates and wedding invitation suite are one of the first impressions of your event that people get, and because of this they set the tone for the whole event. If you chose classic blue as a feature color or an accent color, your invitations and other wedding stationary are a great way to make it a key element of your event design.
Accessories and Highlights
Flowers, jewelry, ribbon, shoes - no matter what you chose to highlight, your accessories and detail shots are a great place to include color in your wedding. Cakes and featured floral arragements are also great places to add rich color choices.
Sweetheart and Head Tables
If you have to chose where to spend your money on reception decorations, the sweetheart table or the head table is one of the best places to get the biggest impact for your buck. Most of the pictures of tables and the dinner will be focused on where the newlyweds are sitting- so put your best accent pieces there to make the most visual impact.
Wedding Clothes
Another place to be sure your wedding colors will be noticed is the clothes of your wedding party and family.
You Made it to the End
If you’ve stuck with it this long, thank you! I hope you enjoyed it. One of the things I do really like about this choice of color is its versatility. As you can see, it can be used for all styles and budgets of events and with all kinds of color pairings.
If you are are using or have used Classic Blue in your event, I’d love to see how. Send me some pictures and we can ooh and ahh over how brilliant you and your event design choices are.
And, if you are a big nerd like me— here are some articles about Pantone’s color choice and its social impact.
CNN Style - Pantone chooses a classic for its 2020 Color of the Year
Architectural Digest - The 2020 Pantone Color of the Year Is Classic Blue
Art Net News - Pantone Is Going With an Old Classic for Its 2020 Color of the Year
Time - Pantone's Color of the Year Is a Comforting Start to 2020